How Retail Dietitians Create Value with Mediterranean Family Meals

(Recorded on March 9, 2021. Viewing the recording of this presentation is eligible for CPEU credit until March 9, 2024)

To open this session, Kelly Toups, MLA, RD, LDN, Oldways’ director of nutrition, gives an overview of the key characteristics of a research-backed Mediterranean Diet, shares ways that health research can be communicated in retail, and shares free Mediterranean Diet resources available to dietitians. Leading retail dietitians Ellie Wilson, MS, RDN, CDN, senior nutritionist at Price Chopper, and Heather Lieber, RDN, CD, of Harmons Grocery, spotlight how to help create value throughout International Mediterranean Diet Month in May, including practical tips for leveraging digital channels, collaborating with different store departments, getting kids involved in meal preparation, measuring ROI, and easy, budget-friendly meal strategies to promote with customers. Krystal Register, MS, RDN, LDN, director of health & well-being at FMI, closes with research on the benefits of family meals as well as consumer trends data to support the continued opportunity to help shoppers embrace Mediterranean meal solutions at home together.