We’re on the cusp of Whole Grains Month, and the sweet aroma of slow simmering porridge is starting to waft through the air.
Whole grains and whole grain flours are some of the most prized ingredients in chefs arsenals, because they have such rich, complex avors that can add an entirely new dimension to a dish. Best of all, this trend is also a win-win for your health, since whole grains that include all of their bran, germ, and endosperm are associated with numerous health benefits.
By now, you have probably tried whole grain cereal, whole wheat bread, or brown rice. But if its been a while since you perused the grain aisle, you might be surprised at the variety of options available. Thanks to the popularity of whole grains and ancient grains over the past few years, many supermarkets and restaurants offer an entirely new world of whole grains to explore, from quinoa, to farro, to sorghum, and more!
This September, we invite you to join us by trying new whole grain foods and spreading the whole grain excitement amongst friends and family. Celebrating Whole Grains Month is as easy as 1-2-3!
1. Score a Special Deal on Whole Grain Foods
If you’ve ever wanted to try foods like freekeh, spelt, or steel cut oats, Whole Grains Month is your opportunity to get special deals and discounts. Throughout September, we’ll feature new whole grain Deal of the Day offerings from our WGC member companies. Each day we’ll reveal a new discount, coupon, or social media contest featuring delicious whole grain goodies, and we’ll give you details about how to participate and take advantage of the deal.
2. Try a New-to-You Whole Grain Recipe
Once you’ve got your products, the fun really begins. Our online recipes (that can be filtered by grain) are a great place to start. For a more guided journey, cook something new from our Whole Grains Around the World menu-plan book. This 28-day menu plan book brings you along on a month-long voyage through the whole grain traditions of Mediterranean, African, Latin, and Asian cuisines. Inside are more than 70 recipes featuring amaranth, oats, tea, wild rice, and more.
3. Share Your Whole Grain Meals on Social Media
Follow us on social media (Facebook, Twitter, & Instagram) for whole grain recipe ideas and special announcements. Participants who follow @oldways_pt on Instagram and post a whole grain photo to Instagram using the hashtag #SpotWholeGrains will have a chance to win $500. Details and official rules here.
Which whole grains do you have your eyes on this September
Kelly Toups, MLA, RD, LDN, Director of Nutrition
Leave a comment